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CMO Advisor

Gives an agent marketing-leadership frameworks for brand positioning, growth models, budgets and team design

Source Download skill
Repository
alirezarezvani/claude-skills
Stars
29,149
Licence
MIT
Files
6 files

What it does

Once installed, the agent answers marketing strategy questions the way a seasoned chief marketing officer would: who the company is for, how it should be positioned, whether to grow through product-led, sales-led or community-led models, how to split a budget across channels, and how to structure a marketing team. It works backward from revenue targets to required leads and spend, and pushes for metrics like channel-level CAC, LTV:CAC and payback period rather than vanity numbers. It can also run two included Python scripts that model budget scenarios and projected monthly recurring revenue (MRR) growth.

Great for

  • Founders or small teams at scaling B2B companies deciding how customers should find them
  • Marketing leads planning next year's budget and channel mix
  • Teams preparing board reporting on pipeline, CAC and payback

Skip it if

  • Writing campaigns, ad copy or social posts: the skill says execution and content are handled by other skills, so it is strategy only
  • Making real spending decisions from the scripts alone: their outputs depend entirely on the example inputs the user types in, which are estimates, not verified company data

Try asking

  • “Model how a $2M new-ARR target breaks down into MQLs and spend across our three channels”
  • “Compare product-led growth against sales-led growth for a company with a $20k average contract value”
  • “Help me write a positioning statement and messaging architecture for our category”
  • “Project 12-month MRR under a shift from paid ads to community referrals”
Step-by-step guide: how to use CMO AdvisorInstall, first run, examples, tips and FAQs

Install in 3 steps

  1. 1

    Download the skill

    The ZIP contains the 6 original files, the MIT licence and an attribution note.

    cmo-advisor.zip
  2. 2

    Add it to your agent

    Claude Code (all projects)

    mkdir -p ~/.claude/skills && unzip cmo-advisor.zip -d ~/.claude/skills/

    Claude Code / Agent SDK (this project only)

    mkdir -p .claude/skills && unzip cmo-advisor.zip -d .claude/skills/

    Claude apps (web/desktop): Settings → Capabilities → Skills → Upload skill, and choose the ZIP.

  3. 3

    Ask for the task

    No special command needed — the agent reads the skill's description and loads it when your request matches. Try one of the prompts above.

Get better results

  • Give the agent real channel-level CAC, payback and conversion numbers; without them it can only give generic frameworks
  • Treat script outputs as scenario illustrations and review the INPUTS code before running it
  • Ask it the diagnostic questions it lists (channel CAC, win/loss data, MQL to opportunity rate) before accepting a strategy

What's inside

  • references/brand_positioning.md
  • references/growth_frameworks.md
  • references/marketing_org.md
  • scripts/growth_model_simulator.py
  • scripts/marketing_budget_modeler.py
  • SKILL.md

Redistributed unmodified from alirezarezvani/claude-skills under the MIT licence. The assessment was drafted with AI from the skill's files on 2026-10-29. Skills can instruct your agent to run code — read SKILL.md and any scripts before installing.