Go-to-Market Motion Planner
Scores seven customer-acquisition approaches and drafts a 90-day go-to-market plan for your product.
- Repository
- phuryn/pm-skills
- Stars
- 27,616
- Licence
- MIT
- Files
- 1 file
What it does
This skill teaches an AI agent to compare seven ways of finding customers: inbound content, outbound sales, paid ads, community, partners, account-based marketing, and product-led growth. Given details about your product, price, sales cycle, team and budget, the agent scores each approach for fit, recommends two to four to combine, suggests tools for each, and outlines a 90-day execution plan with success metrics. It is a structured planning framework rather than a source of live market data.
Great for
- Founders or small teams choosing where to spend limited marketing effort
- Marketing leads who want a structured checklist of channels and tools to consider
- Product managers deciding between a sales-led and self-serve approach
Skip it if
- Teams needing current pricing, tool features or market statistics, since the skill contains only static guidance and does not look anything up (the tool lists are not verified or current)
- Anyone expecting a substitute for real customer research or budget data, because scores are generic guesses based on the inputs you provide
Try asking
- “Use the gtm-motions skill to score all seven GTM motions for my B2B invoicing SaaS priced at $50 a month.”
- “Help me choose between inbound and outbound for an enterprise security product with a nine-month sales cycle.”
- “Build a 90-day go-to-market plan for my developer tool with a $2,000 monthly budget.”
Install in 3 steps
- 1
Download the skill
The ZIP contains the 1 original files, the MIT licence and an attribution note.
gtm-motions.zip - 2
Add it to your agent
Claude Code (all projects)
mkdir -p ~/.claude/skills && unzip gtm-motions.zip -d ~/.claude/skills/Claude Code / Agent SDK (this project only)
mkdir -p .claude/skills && unzip gtm-motions.zip -d .claude/skills/Claude apps (web/desktop): Settings → Capabilities → Skills → Upload skill, and choose the ZIP.
- 3
Ask for the task
No special command needed — the agent reads the skill's description and loads it when your request matches. Try one of the prompts above.
Get better results
- Provide concrete details such as price point, sales cycle length, team size and budget in your request, since the scoring depends on them.
- Treat the named tools as starting points and verify current pricing and features yourself.
- Ask the agent to explain its scores so you can challenge assumptions that do not match your market.
What's inside
- SKILL.md
Redistributed unmodified from phuryn/pm-skills under the MIT licence. The assessment was drafted with AI from the skill's files on 2026-10-29. Skills can instruct your agent to run code — read SKILL.md and any scripts before installing.