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UGC ad video prompt (talking to camera)

Generate a selfie-style creator ad: a fictional person talking to their phone camera about a product, with a hook, natural delivery and a script that fits the clip.

You'll need: A video model that can generate speech, if you want dialogue in one pass (otherwise add voice-over separately) · A clear product description

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  1. 1Write the 8-second script

    Run this in a chat model. Short clips fit roughly 15-22 spoken words; longer scripts get rushed or cut off.

    Write 3 UGC-style ad scripts for {{product}}, aimed at {{audience}}. Main benefit: {{benefit}}. Each script must be spoken in about {{duration}} at a natural pace (roughly 2.5 words per second), open with a hook in the first 5 words, sound casual and unscripted (contractions, one filler word allowed), and make no claims beyond: {{claims_allowed}}.
  2. 2Generate the clip

    Paste the chosen script into the dialogue line. If your model doesn't generate speech, remove the dialogue line, generate the visuals, then add a voice-over and lip-sync tool or captions.

    Vertical selfie-style UGC video filmed on a smartphone front camera held at arm's length. A {{creator}} {{setting}}, holding {{product}} up to the camera.
    They speak directly into the lens, casual and enthusiastic, natural hand gestures, small head movements, slight handheld shake.
    Dialogue: "{{script}}"
    Lighting: {{lighting}}.
    Style: authentic social-media creator video, natural skin texture, no beauty filter, everyday clothing.
    Duration {{duration}}, aspect ratio 9:16.
    Avoid: text, captions, watermarks, logos, extra limbs or fingers, warped faces, flicker, sudden cuts, studio lighting, product label text, a second person, mouth movement out of sync with speech.

Example input

Refillable steel deodorant for eco-minded women 25-40; 8 seconds; creator in a bright bathroom.

Example output

Vertical selfie-style UGC video filmed on a smartphone front camera held at arm's length. A woman in her early 30s with curly hair in a messy bun, wearing a grey t-shirt sitting on the edge of a bathtub in a bright, slightly messy bathroom, holding a refillable stainless-steel deodorant case up to the camera. They speak directly into the lens, casual and enthusiastic, natural hand gestures, small head movements, slight handheld shake. Dialogue: "Okay, I finally ditched plastic deodorant, and honestly? This little steel case is staying forever." Lighting: soft daylight from a frosted window. Style: authentic social-media creator video, natural skin texture, no beauty filter, everyday clothing. Duration 8 seconds, aspect ratio 9:16. Avoid: text, captions, watermarks, logos, extra limbs or fingers, warped faces, flicker, sudden cuts, studio lighting, product label text, a second person, mouth movement out of sync with speech.

Troubleshooting

  • Speech is cut off: shorten the script by a third; don't rely on the model to speed up.
  • It looks like a TV ad: add 'shot on a phone, unpolished, slightly off-centre framing'.
  • The product is wrong: generate a still of the creator holding your real product photo composite, then animate it.

Known limitations

  • AI-generated 'customers' giving testimonials can be deceptive advertising. Don't present them as real users or real reviews, and follow platform AI-disclosure rules.
  • Speech generation and lip-sync quality vary a lot by model and language.

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