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Competitive Teardown

Turns scattered competitor material into a structured product strategy report with positioning and opportunities

Stars
9,376
Licence
Apache-2.0
Files
6 files

What it does

Once installed, the agent turns messy competitor research (pricing pages, changelogs, user reviews, sales notes) into a decision-ready strategy report. The report covers a positioning map, competitor cards, a feature comparison matrix, pricing read, UX and messaging observations, three opportunity windows, and 30/90/180-day recommended moves. It picks one of three HTML visual styles (light war-room, dark radar, or paper dossier) depending on the input, and lists evidence gaps instead of inventing numbers.

Great for

  • Product managers preparing a competitive review or strategy memo
  • Startup founders comparing themselves against 2-6 rivals
  • Marketing or strategy teams who have collected competitor notes and need a clear summary

Skip it if

  • Legal or investment decisions that rely on the output as verified fact, because the skill only uses the material you supply and does not check it against live sources
  • Cases where you have no competitor data, since the report would be mostly gaps

Try asking

  • “Build a competitive teardown of these three AI meeting assistants from the pricing pages and reviews I pasted”
  • “Turn my sales call notes about rival tools into a positioning map and feature matrix”
  • “Create a 30/90/180-day action plan from this competitor changelog summary”
Step-by-step guide: how to use Competitive TeardownInstall, first run, examples, tips and FAQs

Install in 3 steps

  1. 1

    Download the skill

    The ZIP contains the 6 original files, the Apache-2.0 licence and an attribution note.

    competitive-teardown.zip
  2. 2

    Add it to your agent

    Claude Code (all projects)

    mkdir -p ~/.claude/skills && unzip competitive-teardown.zip -d ~/.claude/skills/

    Claude Code / Agent SDK (this project only)

    mkdir -p .claude/skills && unzip competitive-teardown.zip -d .claude/skills/

    Claude apps (web/desktop): Settings → Capabilities → Skills → Upload skill, and choose the ZIP.

  3. 3

    Ask for the task

    No special command needed — the agent reads the skill's description and loads it when your request matches. Try one of the prompts above.

Get better results

  • Paste the actual competitor material (pricing text, feature lists, review excerpts) rather than just names, so the matrix and pricing sections have evidence.
  • Name a visual style you prefer (war-room, radar, or dossier); otherwise the default war-room style is used.
  • Check the Evidence gaps section first and fill in missing details before sharing the report with others.

What's inside

  • assets/analyst-dossier.html
  • assets/radar-map.html
  • assets/war-room-grid.html
  • example.html
  • example.md
  • SKILL.md

Redistributed unmodified from nexu-io/html-anything under the Apache-2.0 licence. The assessment was drafted with AI from the skill's files on 2026-10-29. Skills can instruct your agent to run code — read SKILL.md and any scripts before installing.