Skip to content

Similarweb

Market intelligence · Freemium

About

Estimates website and app traffic, audience and channels for competitive and market research.

Key features

  • Traffic estimates
  • Channel breakdowns
  • Keyword and referral data
  • Browser extension

Best for

  • — Competitor traffic benchmarking
  • — Market sizing
Pricing
Freemium
Platforms
Web, Chrome, API
Works with
Chrome
Last checked
2026-10-29
Status
Listed, not yet tested

Our take

Useful directional data. Estimates for smaller sites can be far off.

Features and pricing change often — confirm on similarweb.com before you commit.

Alternatives to Similarweb

ToolTypePricingBest for
Similarweb (this)Market intelligenceFreemiumCompetitor traffic benchmarking
SemrushSEO suitesPaidAll-in-one SEO and PPC research
AhrefsSEO suitesPaidBacklink analysis
Moz ProSEO suitesPaidSmall SEO teams
SurferContent optimisationPaidOptimising blog posts
ClearscopeContent optimisationPaidEditorial teams
FraseContent optimisationPaidFast content briefs